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BlueStone Jewellery

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About Business

Gemini said


As of March 9, 2026, BlueStone operates a modern, tech-enabled jewelry showroom on MG Road in Agra. Known as India's leading digital-first jewelry brand, BlueStone blends a vast online catalog with a physical "experience store" where customers can touch, feel, and try on contemporary designs.

Store Profile: BlueStone (Agra - MG Road)

FeatureDetailsAddress6, Raghunath Nagar, MG Road, Agra, Uttar Pradesh - 282002.Operating Hours11:00 AM – 9:00 PM (Daily).Contact+91 1800-419-0066 (General Support) / Store-specific line available via site.Core Concept"Experience Store" – Browse online, try in-store.

Core Specializations & 2026 Features

  1. Contemporary & Lightweight Designs:
  • BlueStone is a leader in daily-wear and office-wear jewelry. Their 2026 catalog features the "Mia-style" lightweight gold and unique categories like Watch Jewellery (charms and bands) and Multi-Pierced Stud Earrings.
  1. Diamond & Solitaire Expertise:
  • The store offers over 200+ diamond ring designs. Popular 2026 pieces include the Gianna Ring (~₹94,645) and the Cygnus Ring (~₹66,534). They also specialize in Sui Dhaga Earrings and Ear Climbers.
  1. Modern Customization:
  • Customers can customize the gold karat (14k, 18k, 22k) and diamond clarity/color for most designs. This flexibility allows for high-end aesthetics at various budget points.
  1. Try-at-Home & In-Store Appointments:
  • In 2026, the MG Road store serves as a hub for their "Try at Home" service. Customers can shortlist designs online and have a consultant bring them to their doorstep, or book a VIP in-store appointment for a private viewing.
  1. BlueStone "10+1" Monthly Plan:
  • A popular savings scheme where customers pay 10 monthly installments and BlueStone contributes the 11th month's installment as a discount on the final purchase.

Strategic Insight for Shoppers

  • Price Transparency: Unlike traditional jewelers, BlueStone features a fixed, transparent pricing model across their website and store. In 2026, they frequently offer 0% interest EMI options for higher-value diamond purchases.
  • Exchange & Buyback: They offer a hassle-free 30-day money-back guarantee and a lifetime exchange/buyback policy, which is highly rated for reliability in the Agra market.
  • Location & Accessibility: Located in Raghunath Nagar on MG Road, the store is easily accessible. If you are also visiting Crossroads Mall in Sikandra, BlueStone has a second branch there (Upper Ground Floor) to serve that area.

Catalog Highlights (March 2026 Pricing)

  • Gold Chains: Designs like the Lucie Gold Chain (~₹41,361) to the Adhamya Gold Chain (~₹1,64,855).
  • Bangles: Contemporary options like the Alessa Twister Bangle (~₹92,594).
  • Kids' Jewellery: A large collection of pendants and earrings starting from ~₹8,813 (e.g., Unycorn Kids Pendant).
  • Nose Pins: Diverse styles from simple studs to elaborate hoops (~₹12,500+).


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